Email Marketing

E-mail marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every e-mail sent to a potential or current customer could be considered e-mail marketing. However, the term is usually used to refer to:

* sending e-mails with the purpose of enhancing the relationship of a merchant with its current or previous customers and to encourage customer loyalty and repeat business,
* sending e-mails with the purpose of acquiring new customers or convincing current customers to purchase something immediately,
* adding advertisements to e-mails sent by other companies to their customers, and
* sending e-mails over the Internet, as e-mail did and does exist outside the Internet

Email marketing is an extremely cost-effective marketing tool and when used properly, can catapult your sales to new levels. Whether your business is found solely online or is a mom-and-pop store whose greatest technology is the thirty-year-old cash register, your business can benefit from email marketing.Bulk email is perfect if you need to send personalized messages and email marketing campaigns to a smaller group of recipients.

Email marketing is the most important way of marketing..
Its the quick way to hit the target market..